About Us

Welcome to Koch American Varsity

Located in Goshen, Indiana, Koch House of Design has been crafting premium varsity jackets and chenille patches for over 30 years. Now operating under the brand name Koch American Varsity, we're proud to bring our tradition of quality, customization, and craftsmanship to customers across the country.

What Makes Us Different

  • Custom Made for You: Every piece is tailored, not templated.
  • School Pride, Sewn In: We create unique designs for each school we serve.
  • Fast, Friendly Fittings: Book a free consultation to get the perfect fit.
  • American-Made Quality: All patches are sew-on only — no shortcuts, no iron-ons.

Join the Tradition

Whether you're honoring achievements, supporting your athlete, or reliving your glory days — Koch American Varsity is here to help you make it personal.

Located at:
211 East Washington Street
Goshen, IN 46528
Phone: (574) 971-8094
Email: info@kochhouseofdesign.com